In 1996 Mevis & van Deursen were asked to designed the yearly diary for KPN, the Dutch telecommunications company. They used informal photographs of ordinary environments — images intended to show “how casually the company’s services were integrated into people’s daily lives”. The diary, regarded as a prestigious design commission in The Netherlands, was created for KPN’s 60,000 employees. Mevis and Van Deursen wanted it to represent everyone from the mailman to the director. But in the end the once he company hated its inelegance and destroyed many copies.
