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Lego

Lego, a self-made contraction by founder Ole Kirk Christiansen from the Danish phrase leg godt, meaning “play well.” Later he discovered that “Lego” can be loosely interpreted as “I put together” or “I assemble” in Latin. The history of Lego began in 1932 in a Danish carpentry workshop and continues into the 21st century as a popular and very profitable line of construction toys and related products and services, including board games, retail stores, video games, films, theme parks, and Serious Play consultant services, with a significant impact on various areas of popular culture.

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